Norway pavilion at IBTM

IBTM World is one of the largest and most important trade shows for the congress and meetings industry, taking place annually in Barcelona.

Over 100,000 business meetings take place during the three days of the event.

Industry professionals attend IBTM to:

  • get inspiration
  • engage in networking opportunities
  • face-to-face interactions
  • gain key industry insight
  • maximize ROI
  • meet with the global events community 

IBTM Stand Awards

On behalf of Innovation Norway, we developed the concept, design, and complete delivery of the joint booth.

The IBTM Stand Awards returned this year with awards going to Visit Norway/Norway Convention Bureau which won the award for Best Stand Feature.

The joint booth got attention with design and creativity which was grounded in strategy,  facilitating the right attendees for face-to-face meetings, enthusiastic stand personnel, an eye-catcher with the image “Shower in the open”, food experiences, and hosting an event at the stand which resulted in great atmosphere and entertainment by the “The Fox”. 

  • Date
    29 Nov. to 1 Dec. 2022
  • Client
    Innovation Norway
  • Delivery
    Construction and implementation of pavilion, project management, communication with exhibitors, visualization, floor plans, newsletters

Powered by nature

With an inviting design, flexibility, and large capacity, the NORWAY pavilion facilitates 1– 1 meetings enabling lead generation, presentations, and networking.

The central element for visualizing “Powered by nature” is the image “Shower In the Open” by Thomas Rasmus Skaug / VisitNorway.